Alright HITMAN do you actually think Ford specifically designed their Motorcraft filters for their cars? Do a little research go to the store buy a motorcraft filter a fram filter, a purolater filter, etc. cut them open and compare the filter media, you'd be surprised at just how identical they are. Allied Signal produces a majority of the filters and sells them to different companys who paint and label them. I used to work for CSK Auto and found this out through retail training = always try to sell the more expensive product not necessarily the better one.
