The media thrives on negative stories. The OJ Simpson case was one of the biggest stories ever. Then the Rodney King story was so big that it caused a riot.
The biggest stories I remember are Martha Steward, OJ Simpson, Rodney King Beating, Waco Texas, Timothy McVeigh, and the story that will never go away (Columbine School shooting).
The 9 11 story was big but it deserved the media attention.
I question their strategy in Iraq. If they are going to liberate Iraq then they need to show more positive things. Showing the abuse of prisoners did more harm than good.