it's probably another Matrix pyramid scheme. i bought a link once. basically you buy the "software" (some cheap ass business software) and they put your name on the bottom of a waiting list for a "free gift."
example:
they are selling "software" for $100 and the free gift is a DVD player (in dash). Normally this is a $1000 unit. They put you on the waiting list for this DVD player. Once 9 more people join, and their names get added below yours, you get the DVD player (because now the company has gotten $1000).
Pyramid schemes are illegal, but posing it as a free gift when you buy software is a loop hole.
i am not sure if that is what this guy is pedaling, but beware.
~Andrew
i got it as a popup a long time ago 
