And Brad, I wasn't busting on your use of the word "best."
Just trying to offer potential consumers an "outside the box" notion. Perhaps the best product is the one that works almost as well but costs less than one-fifth as much to do. (I'm not sure if this is workable for us, though, or not.)
BTW, any claims you make in the interest of marketing, you'd better be able to back up with at least consumer perception. In your case, you seem to have a good product. It's up to us to decide the rest.