Probably has to do with the type of carpeting, material, etc. and they don't want to buy more for sales they don't have yet. All I can say are they are the nicest mats I've ever had...for any car.
i want to ford today and ask them about the SVT mat and the guy told me that the only way to get it is to buy the entire floor carpet of the car and the mat coming with them and it like 1000$...
1998.5 Toreador Red/Midnight Blue Contour SVT - #5912/6535 - DOB - 05/11/1998 -
RU-3530/CTA Intake Pipe
MSDS Heaser/Y-Pipe
Magnaflow #10435
9mm Ford racing
SPEC Stage one/Spec Alum. Flywheel
HERE