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Joined: Mar 2001
Posts: 7,431
Hard-core CEG'er
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Hard-core CEG'er
Joined: Mar 2001
Posts: 7,431 |
Originally posted by red99sesport:
However, what Ford is doing has been common practice for years at Ford, it just wasn't a formal rule. We always drove Ford and nothing else as long as my Dad worked there, even though we liked other products better. I can certainly understand why they have the rule, I mean how bad does it look when UAW workers show up to a Ford truck plant driving an Toyota Sequoia, or a Honda Pilot. It basically tells the public that the people building the cars don't have the confidence in them to purchase one. That is a bad thing for the public to see, and so it is in Ford's interest to keep that from happening as much as possible. That is the reason for A plan and other employee incentives.
This would make a good topic for my system dynamics class. The problem is that Ford is only creating a temporary solution solely to benefit their own PR instead of truly looking at the problem at hand -- why are their employees purchasing from other manufacturers?
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Joined: Jan 2003
Posts: 655
Veteran CEG\'er
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Veteran CEG\'er
Joined: Jan 2003
Posts: 655 |
Originally posted by 98 SE:
Originally posted by red99sesport:
However, what Ford is doing has been common practice for years at Ford, it just wasn't a formal rule. We always drove Ford and nothing else as long as my Dad worked there, even though we liked other products better. I can certainly understand why they have the rule, I mean how bad does it look when UAW workers show up to a Ford truck plant driving an Toyota Sequoia, or a Honda Pilot. It basically tells the public that the people building the cars don't have the confidence in them to purchase one. That is a bad thing for the public to see, and so it is in Ford's interest to keep that from happening as much as possible. That is the reason for A plan and other employee incentives.
This would make a good topic for my system dynamics class. The problem is that Ford is only creating a temporary solution solely to benefit their own PR instead of truly looking at the problem at hand -- why are their employees purchasing from other manufacturers?
Oh, I agree with you totally on Ford only creating a temporary solution. I don't even think it is the best idea, but I understand why it is done. BTW, the reason Ford employees want to drive things other than Ford cars is because they can buy cars they percieve to be better than a Ford in any number of ways.
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