They probably mean they are lsoing money in opportunity cost. If they do something else they can more MORE money doing it. It's not that they are "losing" money on the kits...they just aren't making as much money doing that vs. something like dyno tuning, etc.
I can't blame them. If i was doing something that was not as profitable as other parts of my business and i wanted to make as much money as possible i would drop it too...or find another way to make the kit cheaper...like they are currently doing.
1999 Cougar V6 MTX
SVT UIM/LIM/65mm TB, I/H/E, Fidanza/SPEC III/Torsen, Koni/GC's, 19" Icon wheels w/ Pirelli rubber, NX Wet Kit
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