Bill Ford: "My Goal Is To Fight Toyota"
Le Sigh.
Domestic makers need to get back and focus on making the best cars they can possible, not beating a moving target like a competitor. Their eye is so off the ball its not funny.
Get back to the basics and flesh them out and refine them; compacts,midsize,fullsize cars are your bread and butter.
I mean come on, Cobalt vs Civic vs Golf vs Corolla. If money wasn't an option would anybody pick a Cobalt ?
