This policy is not supported in Europe I believe. I wonder why that is?
My guess is that Ford Europe would not entertain such puppetry from an outside organisation. I am surprised that Ford America would. I agree that they stood to pi$$ off people either way, but siding with a religious orders does not seem to be the hip & youth way to do things.
The Ford tag line can be changed from 'Have you driven a Ford lately?' To 'Are you straight? Have you driven a Ford lately?
Bill Ford should flex some muscle and reverse this policy if they want those high dollar flamers

to splash out and buy cars.
Lets be honest, who has more $$$ to spend on themselves? Single people (couples, straight/gay) or families laid with childcare costs?