I think it's a pretty damn powerful message. Thinking about the sacrifice those men and women made.
The general public has no idea how to interpret the body count we hear on the news everyday. It's kind hard to fathom while sitting on a nice comfortable couch (especially when people get prosecuted for showing pictures of the flag draped caskets). Seeing all the names listed that way really brings it home. Only time will tell their impact on history (after W's presidency is over and we're allowed to hear the real truth about all this).
